I'm a Google Ads coach, teacher and content creator. I advise business owners across industries and sizes, helping them get the most profitable return on investment from their marketing efforts.

I founded the Inside Google Ads course and Inside Google Ads podcast to make practical Google Ads training accessible. I publish a free weekly Google Ads newsletter called The Insider, and if you're interested in Google Ads, you've probably seen me in your LinkedIn feed.

I'm proud to be ranked as one of the most influential PPC experts by PPCsurvey, Marketing O'Clock and WordStream. I created PPC Zone to share my platform, and elevate new perspectives in our industry. I've also been featured on Search Engine Land, Think With Google, Paid Search Association, Optmyzr Town Hall, Upflip, brightonSEO Internet Marketing Podcast, Today in Digital Marketing, Marketing News Canada, SMX Advanced, SMX Next, SMX Munich, MnSearch, Friends of Search, Google Developers Founder Fridays, Startup Canada and more.